Discover the Luxurious Softness of Jellycat Toys

Explore the world of quirky cuteness from the creators of the softest toys you’ve ever hugged, cuddled and adored.

Born in London. Loved worldwide.

Since their establishment in London in 1999, Jellycat have shared the joy of toys with people of all ages, across the globe. Over this time, their unmistakeable characters have gained the affection of millions – and centre stage in many of the most prestigious stores.  Today, they stand among the most loved and respected soft toy companies in the world. What makes them different? Playfulness and luxurious quality. Their designers play until something magical and unexpected happens – and a new character is born! They source beautiful materials that are noticeably softer, subtler and long-lasting.

The HQ, Jellycat Studios, is based in central London and from there they spread joy through toys, accessories, books, music, films and social media. They have two other main studios in Minneapolis and Shanghai. Their mission is to put a smile on your face.

The Importance of Safety and Quality in Jellycat Soft Toys

At Jellycat, safety and quality are at the heart of every design. Each toy undergoes rigorous testing to meet the highest international safety standards, ensuring that they are safe for little ones from birth onwards. Made with premium, non-toxic materials, these toys are as durable as they are delightful. The soft textures, sturdy stitching, and attention to detail not only make these toys last for years but also provide peace of mind to parents. Whether your child is cuddling their favourite plush or taking it on their many adventures, you can trust that this brand has put safety first without compromising on style and charm.

How Jellycat Soft Toys Support Childhood Development

Soft toys are like beloved creations that play a vital role in early childhood development. From emotional bonding to imaginative play, they help children express feelings, develop empathy, and build confidence. Soft toys often become trusted companions, providing comfort during challenging moments and encouraging nurturing behaviour. Through pretend play, kids can create stories and scenarios, enhancing their cognitive abilities and creativity. The sensory experience of touching Jellycat’s ultra-soft fabrics also aids in tactile development, helping little hands explore new textures while learning about the world around them.

These toys are not just for play—they’re collectible treasures that bring joy to all ages. Many families enjoy building collections of these whimsical characters. Caring for your soft toy is easy and ensures they stay huggable for years. To keep them in top condition, avoid over-exposing them to sunlight and keep them away from sharp objects. As your child’s collection grows, each toy can become a cherished keepsake, full of memories and laughter.

Explore the world of the best soft toys at Blossom Tree Toys and find the perfect plush friend for your little one—or even for yourself!

Jellycat Toys FAQ's

They have a special place in the hearts of many. Known for being some of the softest plush toys available, they're perfect cuddle companions. From bashful bunnies to quirky creatures, there's a special friend for everyone. Each toy is thoughtfully designed with charming features and personality, making them highly collectible items for enthusiasts of all ages. Their unique designs often become cherished keepsakes that hold sentimental value over the years. Discover the magic of these plush toys and find out why they're adored by children and adults alike.

Jellycat toys are known for their exceptional quality and unique charm, which contributes to their premium pricing. They are crafted using the finest fabrics, resulting in incredibly soft and durable plush toys that stand the test of time. Each toy features a distinctive and whimsical design, making them stand out in the world of plush toys. They meet rigorous international safety standards, ensuring they're safe for babies and children of all ages. Many of them include handcrafted details, adding to their uniqueness and appeal. At Blossom Tree Toys, we believe that the unparalleled quality and joy that these toys bring make them a valuable addition to any collection or a perfect gift for loved ones.

Absolutely! Jellycat toys continue to enjoy immense popularity worldwide. Their timeless appeal, with classic yet innovative designs, keeps them relevant and loved across generations. The brand regularly introduces new characters and collections, keeping fans excited and eager to see what's next. They're frequently featured on social media, contributing to their enduring fame. Ideal for birthdays, holidays, or just because, their universal appeal makes them a go-to gift choice. We keep our collection updated with the latest releases to ensure you have access to the most sought-after plush toys on the market.

Ready to find your new favourite plush friend? Explore our extensive range today! With fast shipping across Australia, there's no better time to bring home the cuddly joy of Jellycat.